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PlayRenfe™ Shortlisted for 2017 IBC Innovation Awards

Stockholm, Sweden, 8th August 2017 – Accedo (https://www.accedo.tv), the video experience pioneer, today announced that PlayRenfe™ (http://www.playrenfe.com), the first “TV anywhere” service in a high-speed rail environment in Europe, has been nominated for the prestigious IBC 2017 Innovation Award.

Renfe, Spain’s national railway operator, worked with Accedo and Telefonica to ensure its 19 million passengers can enjoy a premium video experience while travelling by train and while waiting at stations without having to tap into their own data bundles.

“We are delighted to receive recognition for the innovation behind the PlayRenfe video experience which comprises not only popular on demand video programmes and live TV but also access to the Internet and other Renfe service such as in-app ticket purchases and loyalty cards.” 

Luis María Lepe Márquez

Head of Sales Strategic Accounts, Telefonica

PlayRenfe entertainment includes Telefonica’s own productions, films, series, documentaries, programmes, courses, books, games and music. Passengers can switch between five different channels, enabling easy access to live sporting events and breaking news at any time.

“PlayRenfe’s forward-thinking approach to content and service provision for rail passengers is justly recognised with the IBC Innovation Award nomination. We are very proud to have been involved in the creation of such a successful and innovative video service.” 

Michael Lantz

CEO, Accedo

About Accedo

Accedo (http://www.accedo.tv) is a trusted video experience transformation pioneer improving the lives of video consumers by the hundreds of millions. Founded in 2004, it offers a portfolio of experience-centric video solutions that enable its customers to monetise video and transform video services to meet rapidly changing consumer expectations. Accedo customers include over 350 of the world’s leading video service providers, such as Astro, Deutsche Telekom, Disney, Fox, HBO, NBC Universal, Netflix, and Telefonica, among many others.

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Media Contact:
Helen Weedon
Communications Manager, Accedo
Tel: +44 1570 434632