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5 things you need to know about blogs

5 things you need to know about blogs

For years we’ve seen blogging’s rise in popularity. A good blog offers short and concise snippets of advice or information that people want to read. However, it is undeniable that the way people interact with content is changing. Trying to grab people’s attention (and...
Basic Video Challenges in Marketing – Questions to ask

Basic Video Challenges in Marketing – Questions to ask

Where do you start? Literally, where do you start? Producing video at any scale is fraught with difficulties. Luckily, I have been doing this for a while so here are some things to help you get started in general, then some questions you can ask yourself the further...
Radical Moves at IBC

Radical Moves at IBC

By Helen Weedon, Owner, Radical Moves PR  The Radical Moves PR team is back from what must have been our busiest IBC ever. IBC is always a hectic time of year for us, not just the show itself but also the long build up, ensuring we get exposure for a growing roster of...
12 tips for mastering the media interview

12 tips for mastering the media interview

Exhibitions are a great way of meeting people and getting your brand out there. With IBC on the horizon, you’re no doubt hoping to schedule some media briefings. Our latest blog delves into what makes a good media interview. Media briefings at exhibitions are a great...